Women of Color in Podcasting
Just 7% of hosts among the top 100 podcasts were women of color.
Across all 592 podcasts, it was just over 8%. In other words, women of color remain the least likely to have a voice in this medium.
The intersectional approach revealed that white males receive the most opportunity and women of color the least.
This is true for both the 100 top podcasts or across a wider sample of 592 shows. Further, podcasting was the least likely media format in 2024 to feature WOC as hosts.
In the Top 100 Podcasts, 11 women hosts were from underrepresented backgrounds.
Podcasts featuring women of color as hosts were less likely to leverage video components than those without any women of color hosts.
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